Wasps Holdings Limited (covering Wasps Rugby, Wasps Netball and Ricoh Arena) is committed
to protecting and respecting your privacy.
it) sets out the basis on which any personal data we collect from you, or that you provide to us,
will be processed by us. It also sets out your privacy rights and how the law protects you.
Please read the following carefully to understand our views and practices regarding your personal
data and how we will treat it. By visiting , or
you are accepting and consenting to the practices described in this Privacy
Important Information and Who We Are
Wasps Holdings Limited is the data controller and responsible for your personal data
(collectively referred to as “Wasps Holdings Limited”, “we”, “us” or “our” in this Privacy
Policy). Wasps Holdings Limited (company number 04187289) is registered at Ricoh Arena,
Judds Lane, Longford, Coventry, CV6 6AQ.
We do not knowingly collect data relating to children without the knowledge of their parent or
We have appointed someone who is responsible for overseeing questions in relation to this
requests to exercise your rights in relation to data protection, please contact them using the
John Parker, Corporate Development Director, at Wasps Holdings Limited, Ricoh Arena,
Judds Lane, Longford, Coventry, CV6 6AQ, or by email at or
This website may include links to third-party websites, plug-ins and applications. Clicking on
those links or enabling those connections may allow third parties to collect or share data
about you. We do not control these third-party websites and are not responsible for their
privacy statements. When you leave our website, we encourage you to read the privacy
notice of every website you visit.
Information we may collect about you
Personal data, or personal information, means any information about an individual from
which that person can be identified. It does not include data where the identity has been
removed (anonymous data).
We may collect, use, store, transfer and process the following information (including
personal data) about you:
1. Information you give us
You may give us information about you by filling in forms on our sites ,
or (our sites) or by corresponding with us
by phone, e-mail or otherwise.
This includes information you provide when you register to use our sites, subscribe to certain
services or publications (including our email newsletter ‘Buzz!’ or the ‘Community’ e-zine),
place an order on our sites, purchase tickets or merchandise on our sites, enter a competition,
promotion or survey, view video content on our sites, request marketing to be sent to you,
give use some feedback or when you report a problem with our sites.
The information you give us may include:
•Identity Data including your full name, title,date of birth, gender, vehicle type,
vehicle purchase date and likely vehicle replacement timing (as applicable).
•Contact Data including billing address, delivery address, e-mail address and phone
•Financial Data including financial and credit card information.
•Transaction Data including details about payments to and from you, and other
details of products and services you have purchased from us.
•Profile Data including your username and password, purchases or orders made by
you, your interests, preferences, feedback, survey responses and website activity.
•Marketing and Communications Data including your preferences in receiving
marketing from us and our third parties and your communication preferences.
We also collect, use and share Aggregated Data such as statistical or demographic data for
any purpose. Aggregated Data may be derived from your personal data but is not
considered personal data in law as this data does not directly or indirectly reveal your
identity. For example, we may aggregate your Usage Data to calculate the percentage of
users accessing a specific website feature. However, if we combine or connect Aggregated
Data with your personal data so that it can directly or indirectly identify you, we treat the
combined data as personal data which will be used in accordance with this privacy notice.
If you fail to provide personal data
Where we need to collect personal data by law, or under the terms of a contract we have
with you and you fail to provide that data when requested, we may
not be able to perform
the contract we have or are trying to enter into with you (for example, to provide you with
goods or services). In this case, we may have to cancel a product or service you have with us
but we will notify you if this is the case at
2.Information we collect about you automatically
With regard to each of your visits to our sites we may automatically collect technical data
about your equipment, browsing actions and patterns. We collect this personal data by
using cookies, server logs and other similar technologies. We may also receive technical
data about you if you visit other websites employing our cookies. Please see our Cookie
Policy below for further details.
We may automatically collect the following information:
Technical information, including the Internet protocol (IP) address used to connect your
computer to the Internet, your login information, browser type and version, time zone
setting and location, browser plug-in types and versions, operating system and platform and
other technology on the devices you use to access this website.
Information about your visit, including the full Uniform Resource Locators (URL) clickstream
to, through and from our sites (including date and time); products you viewed or searched for;
page response times, download errors, length of visits to certain pages, page interaction
information (such as scrolling, clicks, and mouse-overs), and methods used to browse away
from the page and any phone number used to call our customer service number.
3.Information we receive from other sources
We may receive information about you if you use any of the other websites we operate or
the other services we provide. In this case we will have informed you when we collected
that data that it may be shared internally and combined with data collected on this site.
We are also working closely with third parties including business partners and providers of
technical, payment and delivery services from whom we may receive contact, financial and
transaction data. These business partners include:
We may also receive technical data from advertising networks, analytics providers and
search information providers (such as Google and Two Circles) and identity and contact data
from data brokers and aggregators (such as Data HQ and Mash Media).
This helps us to provide you with a good experience when you browse our websites and also
allows us to improve our sites. For detailed information on the cookies we use and the purposes
How we use your personal data
We will only use your personal data when the law allows us to. Most commonly, we will use
your personal data in the following circumstances:
• Where we need to provide goods and/or services to you when you request us to do this.
•Where it is necessary for our legitimate interests (or those of a third party) and your
interests and fundamental rights do not override those interests.
•Where we need to comply with a legal or regulatory obligation.
Generally we do not rely on consent as a legal basis for processing your personal data other
than in relation to sending third party direct marketing communications to you via email or
text message. You have the right to withdraw consent to marketing at any time by
Purposes for which we will use your personal data
We have set out below, in a table format, a description of all the ways we plan to use your
personal data, and which of the legal bases we rely on to do so. We have also identified
what our legitimate interests are where appropriate.
Please note that we may process your personal data for more than one lawful ground
depending on the specific purpose for which we are using your data. Please contact us if you
need details about the specific legal ground we are relying on to process your personal data
where more than one ground has been set out in the table below.
Change of purpose
We will only use your personal data for the purposes for which we collected it, unless we
reasonably consider that we need to use it for another reason and that reason is compatible
with the original purpose. If you wish to get an explanation as to how the processing for the
new purpose is compatible with the original purpose, please contact us by writing to us at
Wasps Holdings Limited, Ricoh Arena, Judds Lane, Longford, Coventry, CV6 6AQ, or by
email at . or .
If we need to use your personal data for an unrelated purpose, we will notify you and we will
explain the legal basis which allows us to do so.
Please note that we may process your personal data without your knowledge or
consent, in compliance with the above rules, where this is required or permitted by law.
Promotional offers from us
You will receive marketing communications from us by email, SMS, telephone, post, social
media or digital advertising (via cookies or similar) if you have requested such information
from us or purchased goods or services from us.
Information we receive from other sources
We may combine this information with information you give to us and information we collect
about you. We may use this information and the combined information for the purposes set
out above(depending on the types of information we receive).
DISCLOSURE OF YOUR INFORMATION
We may share your personal information internally with any member of our group, which
means our subsidiaries, our ultimate holding company and its subsidiaries, as defined in
section 1159 of the UK Companies Act 2006. We may also share your personal data with
selected external third parties including:
• Group companies and other associated companies of Wasps holdings Limited.
• Business partners, suppliers and sub-contractors for the performance of any contract
we enter into with them or you, including:
• Two Circles
• Vertada Solutions
• Jaguar Land Rover
• Advertisers and advertising networks that require the data to select and serve relevant
adverts to you and others, including:
• Jade Studio
• Trinity Mirror
• We may collect, use and share aggregated data such as statistical or demographic
data for any purpose. Aggregated data may be derived from your personal data but is
not considered personal data in law as this data does not directly or indirectly reveal your
identity. We may provide our advertisers with aggregate information about our users
(for example, we may inform them that 500 men aged under 30 have clicked on their
advertisement on any given day). We may also use such aggregate information to help
advertisers reach the kind of audience they want to target (for example, women in SW1).
However, if we combine or connect aggregated data with your personal data so that it can
directly or indirectly identify you, we treat the combined data as personal data which will
be used in accordance with this privacy notice.
• Selected Wasps Holdings Limited sponsors and partners (who include, as at the date
of this document, Jaguar Land Rover Limited) for marketing purposes, including:
• Jaguar Land Rover
• Under Armour
• Dell EMC
• DS Smith
• Lear Corporation
• Purity Brewing Co
• Majestic Wine
• EQ Nutrition
• TM Lewin
• Robert Welch
Personal data will ONLY be shared for marketing purposes where you have consented
(by freely giving a specific,informed and unambiguous indication of your wishes through
positive action, i.e. where you have ‘opted in’) to us providing your information. For the
avoidance of doubt, we will not pass on your information to any unauthorised third parties
without your express consent.
You may subsequently ‘opt-out’ of the use of the personal data for marketing purposes
using the “Unsubscribe” link found in the footer of any email you receive from us or such
third parties or by contacting us.
• Third parties to whom we may choose to sell, transfer, or merge parts of our business
or our assets. Alternatively, we may seek to acquire other businesses or merge with them.
If a change happens to our business, then the new owners may use your personal data in
the same way as set out in this privacy notice.
• If we are under a duty to disclose or share your personal data in order to comply with
or to protect the rights, property, or safety of Wasps Holdings Limited, our customers, or
others. This includes exchanging information with other companies and organisations for
the purposes of fraud protection.
We require all third parties to respect the security of your personal data and to treat it in
accordance with the law. We do not allow our third-party service providers to use your
personal data for their own purposes and only permit them to process your personal data
for specified purposes and in accordance with our instructions.
STORING YOUR PERSONAL DATA
The data that we collect from you may be transferred to, and stored at, a destination
within the European Economic Area (“EEA”). It may also be processed by staff operating
within the EEA who works for us or for one of our suppliers. Such staff maybe engaged in,
among other things, the fulfilment of your order, the processing of your payment details and
the provision of support services. By submitting your personal data, you agree to this transfer,
storing or processing. We will take all steps reasonably necessary to ensure that your data is
data outside the EEA.
We have put in place appropriate security measures to prevent your personal data from
being accidentally lost, used or accessed in an unauthorised way, altered or disclosed.
In addition, we limit access to your personal data to those employees, agents, contractors
and other third parties who have a business need to know. They will only process your personal
data on our instructions and they are subject to a duty of confidentiality.
All information you provide to us is stored on our secure servers. Any payment transactions
will be encrypted using SSL technology. Where we have given you (or where you have chosen)
a password which enables you to access certain parts of our sites, you are responsible for
keeping this password confidential. We ask you not to share a password with anyone.
Unfortunately, the transmission of information via the internet is not completely secure.
Although we will do our best to protect your personal data, we cannot guarantee the
security of your data transmitted to our sites; any transmission is at your own risk.
Once we have received your information, we will use strict procedures and security features
to try to prevent unauthorised access.
We have put in place procedures to deal with any
suspected personal data breach and will notify you and any applicable regulator of a breach
where we are legally required to do so.
We will only retain your personal data for as long as necessary to fulfill the purposes we
collected it for, including for the purposes of satisfying any legal, accounting, or reporting
To determine the appropriate retention period for personal data, we consider the amount,
nature, and sensitivity of the personal data, the potential risk of harm from unauthorised
use or disclosure of your personal data, the purposes for which we process your
personal data and whether we can achieve those purposes through other means, and
the applicable legal requirements.
By law we have to keep basic information about our customers (including contact, identity,
financial and transaction data) for six years after they cease being customers for tax
In some circumstances you can ask us to delete your data: see Request erasure below
for further information.
In some circumstances we may anonymise your personal data (so that it can no longer
be associated with you) for research or statistical purposes in which case we may use
this information indefinitely without further notice to you.
You have the right to:
Request correction of the personal data that we hold about you. This enables you to
have any incomplete or inaccurate data we hold about you corrected, though we may
need to verify the accuracy of the new data you provide to us.
Request erasure of your personal data. This enables you to ask us to delete or remove
personal data where there is no good reason for us continuing to process it. You also
have the right to ask us to delete or remove your personal data where you have successfully
exercised your right to object to processing (see below), where we may have processed your
information unlawfully or where we are required to erase your personal data to comply with
local law. Note, however, that we may not always be able to comply with your request of
erasure for specific legal reasons which will be notified to you, if applicable, at the time of your
Object to processing of your personal data where we are relying on a legitimate interest
(or those of a third party) and there is something about your particular situation which makes
you want to object to processing on this ground as you feel it impacts on your fundamental
rights and freedoms. You also have the right to object where we are processing your personal
data for direct marketing purposes. In some cases, we may demonstrate that we have
compelling legitimate grounds to process your information which override your rights and
Request restriction of processing of your personal data. This enables you to ask us to
suspend the processing of your personal data in the following scenarios: (a) if you want
us to establish the data's accuracy; (b) where our use of the data is unlawful but you do not
want us to erase it; (c) where you need us to hold the data even if we no longer require it as
you need it to establish, exercise or defend legal claims; or (d) you have objected to our
use of your data but we need to verify whether we have overriding legitimate grounds to use it.
Request the transfer of your personal data to you or to a third party. We will provide to you,
or a third party you have chosen, your personal data in a structured, commonly used,
machine-readable format. Note that this right only applies to automated information which
you initially provided consent for us to use or where we used the information to perform a
contract with you.
Withdraw consent at any time where we are relying on consent to process your personal
data. However, this will not affect the lawfulness of any processing carried out before you
withdraw your consent. If you withdraw your consent, we may not be able to provide certain
products or services to you. We will advise you if this is the case at the time you withdraw
In certain circumstances, you can exercise your right to prevent such processing by
checking certain boxes on the forms we use to collect your data. You can also
contact us at or if you wish to exercise
Our sites may, from time to time, contain links to and from the websites of our partner
networks, advertisers and affiliates. If you follow a link to any of these websites, please
note that these websites have their own privacy policies and that we do not accept
any responsibility or liability for these policies. Please check these policies before you
submit any personal data to these websites.
ACCESS TO INFORMATION
You also have the right to your personal data (known as a “data subject access request”).
This enables you to receive a copy of the personal data we hold about you and check
that we are lawfully processing it.
If you wish to make a request for access to your information, please contact us at
Wasps Holdings Limited, Ricoh Arena, Judds Lane, Longford, Coventry, CV6 6AQ,
or by email at or .
No fee usually required
You will not have to pay a fee to access your personal data (or to exercise any of
the other rights), although we have the right to charge a reasonable fee if your
request is clearly unfounded, repetitive or excessive. Alternatively, we may
refuse to comply with your request in these circumstances.
What we may need from you
We may need to request specific information from you to help us confirm your
identity and ensure your right to access your personal data (or to exercise any
of your other rights). This is a security measure to ensure that personal data is
not disclosed to any person who has no right to receive it. We may also contact
you to ask you for further information in relation to your request to speed up our
Time limit to respond
We try to respond to all legitimate requests within one month. Occasionally it
may take us longer than a month if your request is particularly complex or you
have made a number of requests. In this case, we will notify you and keep you
page and, where appropriate, notified to you by e-mail. Please check back frequently
It is important that the personal data we hold about you is accurate and current.
Please keep us informed if your personal data changes during your relationship with
should be addressed to Wasps Holdings Limited, Ricoh Arena, Judds Lane, Longford,
Coventry, CV6 6AQ or or .